Amid the COVID-19 pandemic, a unique picture has come to the forefront from Japan. A sushi restaurant here has adopted a unique method of food delivery to its customers.
Through this, they are trying to lift their decreasing sales during the pandemic.
But why has this unique strategy become the talk of the town?
Well, this restaurant has hired out of work body builders to deliver food.
The service was founded by 41-year-old Imajushi chef Masanori Sugiura, who is also a bodybuilder. Sugiura has hired his bodybuilder friends for this work. All these body builders were out of work due to the COVID-19 pandemic. Sugiura has named this service as ‘delivery macho’.
This sushi restaurant in Japan is using bodybuilders to deliver food to its customers https://t.co/sm7p9BVG5C pic.twitter.com/sIi5qLLSTj
— Reuters (@Reuters) September 5, 2020
Hospitality and the food industry were severely affected due to the coronavirus pandemic. People are still afraid to eat something from outside. This method is a way of trying to get the customers back.
Customers can avail this service if they order at least 7000 yen (Rs 4,825). Videos and pictures of this service have gone viral on social media. Sugiura receives 10 such orders every day and earns 1.5 million yen a month. According to the Indian currency, this amount is more than Rs 10 lakh.