New Delhi: The main bazaar in Paharganj of New Delhi is also known as the bargainers’ shopping paradise. Referred to as Shahganj, when built in the 17th century, today Paharganj attracts tourists from over the world for its high quality products at a very low price.
It provides you with just about everything – especially garments and shoes at dirt cheap rates. This certainly is a hub of shopping for youngsters, tourists and shoppers looking for great bargains alike. Those looking for some faux brands at rock bottom prices, these are the places to explore.
Shopkeepers, who have opened garments shop in Paharganj, maintain that a major reason why their shops are flooded with customers is because the garments are priced at Rs 100. “We stock more than a 1000 brands,” they boast.
A lot of foreigners come here as I keep foreign brands like Zara, Uttam London and Atmosphere. “Whenever we sell for a mere Rs 100. Of course, we do incur losses but this pricing attracts a lot of customers, which helps overall sales,” A shopkeeper said.
Similarly, shoes are also available at a very low price here.
Moving to Janpath Lane, the bazaar is lined with shops full to the brim with clothes, jewellery, shoes, knick knacks, accessories for hair and odd decor pieces.
This is truly a shopper’s paradise and has successfully attracted not just tourists but also locals.
Agencies